Author of The Year 2023-24 awarded by NE8x®
Author of The Year 2023-24 awarded by NE8x®
Having worked in the political sphere for many years, Abhishek is an experienced political advisor. In addition, he is a member of the American Association of Political Consultants and the International Association of Political Consultants.
Accordingly, Mr. Shukla has a varied background as an experienced political consultant. Acting as a political strategist, he promotes the election of certain candidates or certain interests. In order to accomplish this, he uses campaign strategies, coordinates with campaign staffs, and arranges public meetings regarding candidates. By doing so, he ensures the public wellbeing and brand promotion of the candidates.
In addition to his role as a political consultant, he is a brand consultant and promoter with a focus on public relations and corporate identity. He maintains secrecy regarding his role and identity in the organization as he also provides counseling services to the members as well as laying out the exact action plan behind the scenes without coming into the limelight.
Based on the psychological and social trends of the particular community or region, he studies the origin, development, and operation of political systems of individual candidates or parties. Through his research, he covers a variety of topics, such as public opinion, political decision making, and the type of ideology followed or believed in the community or area. Furthermore, he discusses how to defeat these ideologies in order to gain the support of the voters. Moreover, fostering an aura of positivity and ensuring that it has an ongoing effect on society is also vital. Additionally, he analyses the structure and operation of government, as well as other entities in political life.
According to him, the term political consultation usually refers to a specific industry that has evolved around the advice and assistance of political campaigns. However, he contends that all of the work roles described in management terms are related, but to achieve maximum success it is necessary to introduce psychological components. The role of a political consultant is comparable to that of a public relations expert, salesperson, and manager. Using a wide range of media, such as advertisements and newsletters, the voter may become familiar with the candidate. However, it is not possible to establish a personal connection. Therefore, it is essential to teach the skills of branding from top to bottom. Additionally, due to the presence of factors such as promotion and branding, these factors become crucial; however, they require a skillful combination of art and science in order to ensure the target audience feels more connected and attached to the candidate or the party,
In his capacity as a political consultant, he focuses on campaigns in the same manner that a Personal Brand Head, political strategist, and consultant in political affairs do. In his work, he has been responsible for direct marketing aspects of campaigns, such as ad purchases and creative advertising. Additionally, he has been involved in more complex campaigns, such as crafting the campaign's message. Despite being a consultant, he can comprehend how every small detail will affect a candidate's perception.
In addition to management tools and soft skills, qualified personnel should be trained and mastered to meet the growing demands and expectations of any new generation and the most critical factor is to integrate with change so that the company maintains its relevance to the changing demands of audiences. In his work, he provides specialized oversight in the following areas: Monitoring, Public Affairs and program support, Profile raising, Providing strategic communications advice, Public Relations, and Image enhancement.